Bootstrapping Your Blog: All The Little Things You Need To Know




Blogging can be very fun and also rewarding. It can give you a voice to talk about things that only your readers understand, it can create a community and it can even make you a living.

To make all of these happen, you have to know how to do a lot of things since you will pretty much be building it yourself. We have done some posts with tips on blogging before, but in this article I will go over the little things nobody really talks about.

To make sure your blog is successful it will pay to learn how to do some of the things I will explain in this article.

Learn design


These days, a blog needs to look very professional. You’ll need to make sure that you are using good design practices so your colors look right and the overall aesthetic of the blog works.

And it doesn’t stop there. You will also be making your own social media posts so those also have to look appealing and professionally done. Each platform uses a different size image, so make sure to learn how to best size for each.

Then, you’ll also want to be making your own products like an ebook or even some apparel. To make extra money, many bloggers are having shirts and accessories customized for them to sell on their sites.

You don’t have to know a thing about t-shirt photo printing except to make sure any images you send to the print company are the right size and resolution to make sure the shirts look good enough for people to buy.

Understand copywriting


Content is king. Everybody knows that is the case for successful blogs. Yet, many people don’t know what good content is.

Look up some courses online and learn about how to write a compelling blog post. Good content keeps your readers engaged and then makes them take a certain action after they’re read. If your content resonated with them they will sign up for your newsletter, buy your product or share your post on their social media. Whatever you need them to do.

When you use certain writing techniques that copywriters use, then your blog will grow very quickly. What is copywriting? Essentially it is sales copy. Now, your blog is not supposed to be salesy, but the process you learn will help you write better.

Market yourself


You’re pretty much going to be a one woman machine that also has to market the blog and yourself to see it grow. One of the first things to do is make a media kit so that you can have a system for brands to work with you to get you paid.

You should also have an outreach system to look for other bloggers to collaborate with. Then, have all of your social media posts organized and scheduled to publish at certain times so you can free up your time to do the other thousand things that need to be done for your blog.




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