Save Money with Freebies
Many companies and manufacturers offer
unbeatable discounts and freebies for their customers. The companies do this to
attract and woo customers into using their products. You, the customer, thus
get to try and even use their products without spending any money or very
little on the purchase. Outlined below are some of the reasons companies offer
freebies.
1. To
Win Customers Over
While giving out products for free might
seem counter intuitive, this strategy does indeed help improve sales on the said
products. Most customers are more likely to buy a product after trying it
first, explaining why companies offer freebies.
2. To
build product/brand awareness
Freebies provide a perfect avenue for
companies to introduce a product and build their brand as well. As more and
more customers sign up for these products or get them in supermarkets, the more
they'll learn about the brand, hence want to try their other products. Such
brings about brand awareness and customer loyalty in the process.
3. To
Eliminate Uncertainty
Most customers are hesitant, especially
when it comes to buying products they have never used before. They will also
ignore products from brands they know very little about. Nevertheless, offering
hand-outs in the form of free stuff and samples gives
the customer a chance to try the product first. It is after they have tried the
product that they will decide if it's worth it or not. Many customers will more
often than not buy a product after trying their sample product. This is because
they at least are certain of the product and how it works.
Why Freebies Are Important
With the cost of living not showing any
signs of coming down, more and more people are looking for ways to save money.
Very few individuals will pass a free product and coupons offered by
manufacturers and other companies. Freebies aren’t just beneficial to the
companies but also allow the consumer to save some money in the long run. The
average person in the UK can cave up to £1,200 from freebies and coupons. You
too, can take advantage of this and start saving from this infographic.